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Firewall manufacturer Adyton convinced Leipzig marketing Club through its innovative communication of the launch system. Leipzig, 07.11.2013. In the context of the 2013 marketing award, the award ceremony of the honorary and special prize in the Congress Center Leipzig took place on November 5. “Adyton system received for his excellent marketing performance savings special award new media” 2013. The marketing team convinced the jury of the marketing Club Leipzig through his innovative use of the media as well as a high level in the marketing of design performance, authenticity in the implementation, degree of innovation, successes of the concept, as well as regional reference. Adyton applied system with its communication strategy for the launch of its next-generation firewall NETWORK PROTECTOR.

These will be applied for 2011 in the company and constantly evolving. Based on the business plan and the target audience Kristin Pressler’s marketing team has opted for a cross-media mix of PR, online and offline marketing and events. In the Online marketing of social media is a high priority. This approach assessed the jury as particularly innovative and awarded him with a special price. We are very pleased about the ceremony. Especially also because previously established and well-known companies were awarded the marketing.

The price gives us impetus and motivation for our upcoming marketing activities. Currently, we are working on a fine adjustment of the communication concept and adapt it to the changed market situation. Also we enlarge our team now and are looking for an experienced Marketing Manager,”said Kristin Pressler, head of corporate communications at Adyton system. The savings banks special new media”was awarded for the first time in the history of the marketing award. The award a total of 25 applications from the region were returned for Leipzig and central Germany, from which a jury of experts, under the direction of Prof. Dr. Kirchgeorg from the school of Economics has identified Leipzig, the winner. About Adyton system Adyton systems is a technology company from Leipzig and has revolutionized the concept of next-generation firewall. NETWORK PROTECTOR offers a complete solution that is easy to use and ensures maximum network reliability using the novel technology of the full positive validation in combination with application whitelisting. Adyton systems uses the latest deep-packet-inspection technology for this purpose. Adyton systems is regional office Leipzig of the TeleTrusT Federal IT security association, bears the mark of quality “IT security made in Germany. about the marketing price of marketing-Club Leipzig e.V. The marketing Club Leipzig e.V. annually recognizes companies, organisations or persons for an outstanding marketing strategy. This marketing performance can refer as a holistic corporate strategy, as on a specific product, product group, or brand management strategy.